Can Anyone Share the What is the purpose of google search console in seo?
Google Search Console is a collection of tools and resources to help website owners, webmasters, web marketers and SEO professionals monitor website performance in the Google search index.
Features include information about search appearance, search traffic, technical status updates, crawl data and additional educational resources.
Google Search Console was formerly known as Google Webmaster Central and then Google Webmaster Tools until taking the current name in 2015.
What I Know is Google Search Console is a platform by which you are able to understand all the structure of your websites, Which link is performing, which link is crawled, indexed, 404 errors, CTR, average positions of your keywords, the phrases by which your site is appearing the most. Theses data and figures helps to optimize the site perfectly.
In a short Google search console act as the the steering for your seo ride. You can do many things with search console get insights and implement the strategy to rank, disavowing toxic links, which page is getting good CTR, which keyword is ranking and their average position and lots more. Navigate the search console to get the better understandings.
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for monitoring performance of the google ranking
Search console helps to get data of your traffic which will help you know about your page and you can improve your page via SEO
Its give you data related to your website
Google search console helps you to determine the traffic of your website